Mirro.io is the infrastructure that brings clarity to organizations, aligning teams with business objectives and supporting people and company performance. The platform drives coherent strategy execution, providing visibility into goals, performance, and progress, with direct impact on how people collaborate and deliver results.

Mirro combines advanced technology with intuitive design, bringing together performance management, organizational culture, continuous feedback, recognition, internal communication, and surveys in a single solution. Through this integrated approach, Mirro delivers relevant data for better decisions, accelerates business outcomes, and supports organizations that put people at the center of their strategy.

Our promise:

• You choose how you work: hybrid or from our Bucharest and Brașov offices—backed by benefits designed to support your life on and off work. 🏘️

• We support your career through continuous learning, coaching, and mentorship, all within a feedback-driven environment that inspires healthy communication.

• You’ll join a friendly, creative team that shares cool hobbies (from sports to music) and knows how to have serious fun together (yes, we really have our own beer and sailing team!).

As the Sales Director for Mirro.io, you will:

• Drive Revenue Leadership: Take full ownership of the Sales, Customer Success, and Partnerships functions, aligning key initiatives with our overall revenue target and OKRs;

• Generate New Business: contribute directly to sales on strategic accounts while setting targets, forecasting revenue, and supporting the team in achieving their goals;

• Maximize Retention & Expansion: Align existing customer retention and account expansion strategies. You will closely monitor churn indicators and NRR (Net Revenue Retention) while optimizing the handover process from Sales to CS;

• Manage Strategic Partnerships: Define the strategic objectives of Mirro’s partnership programs and monitor their direct contribution to the overall pipeline;

• Optimize Sales Operations: Create, update, and enforce the Mirro Sales Playbook. You will implement MEDDICC and BANT methodologies, manage inbound priorities, and optimize active outreach sequences;

• Champion Data-Driven Decisions: Leverage product usage data, customer insights, and real-time analytics to ground commercial decisions;

• Foster Cross-Functional Collaboration: Act as the bridge between engineering, marketing, customer success, and sales to ensure a cohesive Go-To-Market (GTM) strategy that brings real value to the users;

• Lead by Example: Build and maintain a high-performing team. You will implement continuous feedback loops within your team, fostering a culture of transparency, recognition, and high retention.

What you're bringing to the table:

• 7+ years of experience in growth/sales within a SaaS / B2B tech environment;

• Minimum 3+ years of experience in a leadership role, with complete ownership over growth or revenue initiatives;

• Proven results in driving sustainable business growth with a strong focus on new acquisition, renewals, and partnerships;

• Deep SaaS understanding, with solid knowledge of B2B SaaS business models, unit economics, and complex sales cycles;

• Hands-on expertise with CRMs such as HubSpot;

• Strong analytical skills, with a deep grasp of commercial metrics: funnel metrics, conversions, LTV, CAC, NPS, Churn, and NRR;

• Cross-functional mindset, with proven experience collaborating with Product and Marketing teams to align Go-To-Market strategies;

• Advanced English proficiency.

Our process starts here. What should you expect?

✨ Initial Briefing: An introductory discussion with our recruitment team to align on expectations and explore mutual synergy.

✨ Commercial Exploration: A specialized discussion with our Fractional Sales Director to review sales methodologies and expertise.

✨ Strategic Deep Dive: A comprehensive interview with Mirro’s CEO & Founder and our Fractional Sales Director to discuss growth plans and vision.

✨ Executive Alignment: A final conversation with the management team to ensure cultural and strategic fit.

Our recruitment process is designed to foster diversity, equity, and inclusion. We are committed to creating a workplace where everyone feels valued, respected, and empowered to thrive.