Performance Marketing Specialist
Are you a digital marketing enthusiast with a passion for driving results and optimizing campaigns? Do you have a knack for PPC and analytics? If so, we want you to join our dynamic team at Zitec.
What you need for this role:
Minimum of 4 years of experience in managing digital marketing campaigns focused on PPC channels, derived from specific strategies;
Experience in working with clients/brands from different industries and with different objectives (awareness, ecommerce, lead generation)
Proficiency with Meta Ads, TikTok Ads, Google Ads (Search, Display, Video, Shopping). Experience in Programmatic Advertising (DV360 or others) is considered a plus;
Experience in working with GA4, Looker Studio, Google Tag Manager & Google Workspace tools (Sheets, Slides, Docs etc).
Strong analytical skills to interpret data and provide insights for campaign optimization;
Expertise in creating media plans with accurate cost and KPI estimates & forecasts
Extensive experience in planning, implementing and optimizing successful performance marketing campaigns
Experience in GTM data layer implementation, Consent Mode V2, CMP Platforms or mobile app trackign is considered a plus
Excellent written and verbal communication skills;
Proficiency in English;
As a Performance Marketing Specialist, you will:
Develop and implement tailored performance marketing campaigns with various objectives (awareness, ecommerce sales, lead generation).
Identify and segment target audiences for optimized engagement.
Manage and optimize PPC campaigns across Google Ads (Search, Display, Video, Shopping/Performance Max) and social media platforms (Facebook, Instagram, TikTok, LinkedIn, Pinterest etc).
Conduct comprehensive keyword research and create compelling ad copies
Use analytics tools to track and report on key performance indicators, identifying actionable insights and recommendations.
Manage the media budgets for our clients, allocating resources efficiently to maximize campaign effectiveness.
Provide accurate cost estimates and forecasts for media campaigns and services to ensure financial transparency and accountability.
Stay up-to-date with industry trends and emerging technologies to provide strategic insights for our clients.
Collaborate with cross-functional teams and/or external partners to ensure strategy alignment.
Why Zitec?
Innovative projects
At Zitec, you’ll work on exciting and innovative projects for a diverse range of clients. From cutting-edge startups to established brands, your expertise will help them achieve their digital marketing goals.
Professional growth
Zitec is a 360-degree company that offers services from web development to digital marketing. Being part of this structure ensures you are exposed to interesting projects, complex teams, all fostering thorough personal and professional growth.
You’ll have access to industry-leading tools, training programs, and a team of experts who are always ready to share their knowledge.
Collaborative environment
Our culture is built on collaboration and teamwork. You’ll work alongside talented professionals in a supportive and inclusive environment where your ideas are valued and encouraged.
Ready to start a new journey?
If you’re ready to take your career to the next level and be part of a forward-thinking team that’s shaping the future of digital marketing, we want to hear from you! Apply now and join Zitec in delivering exceptional marketing solutions to our clients.
Apply Today!
- Department
- Digital Marketing
- Locations
- Remote, from Romania
Performance Marketing Specialist
Are you a digital marketing enthusiast with a passion for driving results and optimizing campaigns? Do you have a knack for PPC and analytics? If so, we want you to join our dynamic team at Zitec.
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